Bikano wishes each one a very happy Karwa Chauth! The
fasting festival which used to be associated with women only is now being
observed by more and more men. Bikano, which is the namkeen division of
Bikanervala, upholds this change with vigor and enthusiasm and wishes each one
a healthy festival and a long life.
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| Bikano wishes a happy Karwa Chauth to men and women alike |
The story behind the grand celebration of Karwa Chauth is
found in the rich Indian mythology. Goddess Parvati and Lord Shiva have said
that observing the fast of Karwa Chauth elongates the life of a woman’s life
partner. The mythological tale goes as follows and is also mentioned in the
puja verses that the fast holders do on Karwa Chauth.
The katha read amid puja tells the story of Princess
Veeravati who gets married to a lord. On her first Karva Chauth, she chooses to
go visit her guardians. The fasting throughout the day renders her frail and
she blacks out. Her seven brothers, who cherish her immensely, cannot stand to
see their sister in this state and deceive her into imagining that the moon has
risen. The moment she breaks her fast, she gets word that her spouse, the lord
is dead. The queen is grief stricken and hurries to her spouse's royal
residence. Enroute, she meets Goddess Parvati and Lord Shiva who advise her
that it is an atonement and fasting on Karva Chauth will bring back her spouse.
The story closes cheerfully as the king comes back to life and they live
joyfully ever after.
The story is very interesting and affirms one’s belief in
the logic behind celebrating the festival. Bikano believes that the story is as
beautiful as the festival itself and bespeaks the tale of love, romance and
commitment.
